01A semantic layer that lets every team search their data— without piling work on the dev team.
Telescope sits on top of your warehouses, lakes and asset libraries. Today it returns answers from structured data through one shared model. Tomorrow it becomes the natural-language search surface for the whole organisation.
02 A name that points at what we actually do: bring distant, scattered data into focus. The framework underneath keeps its name — DOORBEEN.
03 Color.
Two surfaces, one warm accent. The deep ink is space; the bone paper is the print of an old observatory log; the Hubble warmth is the only colour we need to point a finger.
04 Clash
Grotesk.
A geometric grotesque with the soft shoulders of a workhorse and the precision of an instrument panel. It carries the whole brand — mark, product, marketing, deck.
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05 Type system.
06 Your data,
however you want it.
07Alternates — for creatives.
Three campaign-grade lines for ads, social, and out-of-home. Use one at a time; never stack them.
08 The framework — DOORBEEN
Doorbeen (दूरबीन — “telescope”) is the open framework that powers the product. Four layers, one shared model.
09 The team.
Two founders — now six people, growing fast.